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RFP Success with Lisa Rehurek

George Grombacher March 28, 2024

http://lifeblood.live/wp-content/uploads/2024/03/Lisa-Rehurek-FINAL.mp3 RFP Success with Lisa Rehurek LifeBlood: We talked about RFP success and what it takes to win government contracts, how big the market is, what the process looks like, how it can change your business, and how to get started, with Lisa Rehurek, Founder and CEO of The RFP [...]
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Closing Sales with Kayvon Kay

George Grombacher February 9, 2024

http://lifeblood.live/wp-content/uploads/2024/01/Kayvon-Kay-FINAL.mp3 Closing Sales with Kayvon Kay LifeBlood: We talked about closing sales, how to align what you’re great at with what others are willing to buy, the secret to sales success, and how to outsource a sales team, with Kayvon Kay, master of sales and creator of the one-call closer [...]
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Digital Storytelling with Adetutu Laditan

George Grombacher January 11, 2024

http://lifeblood.live/wp-content/uploads/2023/12/Adetutu-Laditan-FINAL.mp3 Digital Storytelling with Adetutu Laditan LifeBlood: We talked about digital storytelling, personal branding, how to think about success when building a brand, the importance of sparking emotions, and how to find your niche, with Adetutu Laditan, Marketing Lead for YouTube in Sub-Saharan Africa.        Listen to learn why consistency is [...]
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Establishing Credibility with Brian Hart

George Grombacher November 24, 2023

http://lifeblood.live/wp-content/uploads/2023/10/Brian-hart-FINAL.mp3 Establishing Credibility with Brian Hart LifeBlood: We talked about establishing credibility, what credibility marketing is, how it’s different from paid media and advertising, who it’s a good fit for, how much it costs, how it’s changed over the past 20 years, and how to get started,  with Brian Hart, [...]
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Primal Urges with Anthony Butler

George Grombacher November 21, 2023

http://lifeblood.live/wp-content/uploads/2023/10/Anthony-Butler-FINAL.mp3 Primal Urges with Anthony Butler   LifeBlood: We talked about recognizing and channeling our primal urges into successful marketing, the common mistakes people make on their websites and how to fix them, the role habits in play success, and why you need to play the long game, with Anthony [...]
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How to Get Referrals with Stacey Brown Randall

George Grombacher November 3, 2023

http://lifeblood.live/wp-content/uploads/2023/09/stacey-brown-randall-FINAL.mp3 How to Get Referrals with Stacey Brown Randall LifeBlood: We talked about how to get referrals without asking, a simple exercise to determine how successful you’re going to be at doing this, a four-tiered approach to referrals, and how to get started, with Stacey Brown Randall, author, podcaster, speaker, [...]
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Experiential Marketing with Kitty Hart

George Grombacher October 25, 2023

http://lifeblood.live/wp-content/uploads/2023/09/Kitty-Hart-FINAL.mp3 Experiential Marketing with Kitty Hart LifeBlood: We talked about experiential marketing, how people still want to attend in-person events, the fundamental components of a successful event, incorporating all our senses, and how to get started, with Kitty Hart, VP of Brand Experience with Heroic Productions.        Listen to learn what [...]
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How to Change Behavior with Ryan Kutscher

George Grombacher October 6, 2023

http://lifeblood.live/wp-content/uploads/2023/08/Ryan-Kutscher-FINAL.mp3 How to Change Behavior with Ryan Kutscher LifeBlood: We talked about how to change behavior, giving people what they need while giving them what they want, how to help people when dealing with highly sensitive and embarrassing subjects, the role of shame in marketing, and making things easy, with [...]
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Clarity of Purpose with Steve Robinson

George Grombacher September 14, 2023

http://lifeblood.live/wp-content/uploads/2023/09/Steve-Robinson-FINAL.mp3 Clarity of Purpose with Steve Robinson LifeBlood: We talked about how clarity of purpose helped birth an iconic brand, the necessity of a long-term time horizon when building a company, how to be a values-driven organization, and creating an environment of fun, with Steve Robinson, former Chief Marketing Officer [...]