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Public Relations Strategies with Helen Croydon

George Grombacher June 16, 2023

http://lifeblood.live/wp-content/uploads/2023/05/Helen-Croydon-FINAL.mp3 Public Relations Strategies with Helen Croydon LifeBlood: We talked about effective public relations strategies, the value of creativity, why it’s hard for creators to gain traction, how PR has changed and evolved, and the importance of crafting a compelling narrative, with Helen Croydon, PR thought leader, journalist and author.      [...]
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Finding Your People with Justin Breen

George Grombacher May 11, 2023

http://lifeblood.live/wp-content/uploads/2023/04/Justin-Breen-FINAL.mp3 Finding Your People with Justin Breen LifeBlood: We talked about finding your people, connecting authentically and effectively with your desired audience, how to create value for top-performing people, and the goal of public relations, with Justin Breen, best-selling author, speaker, and PR expert.     Listen to learn how traditional PR [...]
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  • 14

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What is Public Relations with Evie Smith Hatmaker

George Grombacher January 13, 2022

http://lifeblood.live/wp-content/uploads/2021/11/evie-smith-hatmaker-FINAL.mp3 What is Public Relations with Evie Smith Hatmaker LifeBlood: We talked about is public relations, how it fits into the world of marketing, what makes for a “good” PR firm, and the value of diversity with Evie Smith Hatmaker, Founder and CEO of Rebellious PR. Listen to learn a [...]
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  • 4

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Winning at SEO with Ken Knorr

admin September 23, 2021

Winning at SEO with Ken Knorr http://lifeblood.live/wp-content/uploads/2021/09/Ken_Knorr_FINAL7rq82.mp3 Winning at SEO with Ken Knorr LifeBlood CREATE: We talked about winning at SEO, the history of internet marketing and SEO, how to dominate search rankings, how to stay nimble and maintain success in a changing environment, and how “why” is the most [...]
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  • 5

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Performance-Based Marketing with Kevin Urrutia

admin September 23, 2021

Performance-Based Marketing with Kevin Urrutia http://lifeblood.live/wp-content/uploads/2021/09/Kevin_Urrutia_FINALafs7d.mp3 Performance-Based Marketing with Kevin Urrutia LifeBlood BRAND: We talked about performance-based marketing, the importance of knowing your client acquisition cost, having the right creative, organic versus paid traffic, and how to get started with Kevin Urrutia, Founder and CEO of Voy Media.  Listen to [...]
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  • 3

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Increasing Sales through Deadlines with Jack Born

admin September 23, 2021

Increasing Sales through Deadlines with Jack Born http://lifeblood.live/wp-content/uploads/2021/09/Jack_Born_FINAL87az3.mp3 Increasing Sales through Deadlines with Jack Born LifeBlood BRAND: We talked about the psychology of deadlines, how introducing a deadline can increase conversions so long as your message is solid, the value of maintaining a lean operation, and how to build your [...]
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  • 4

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The Right Copy and Creative with David Koves

admin September 23, 2021

The Right Copy and Creative with David Koves http://lifeblood.live/wp-content/uploads/2021/09/Marcie_Beigel_FINALa4wo7.mp3 The Right Copy and Creative with David Koves LifeBlood BRAND: We talked about developing an effective digital marketing strategy, the danger of leaving your efforts siloed, why it’s easy to fall back into bad habits, and the role copy, images and [...]
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  • 4

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Predictable Sales with Ken Lundin

admin September 23, 2021

Predictable Sales with Ken Lundin http://lifeblood.live/wp-content/uploads/2021/09/Ken_Lundin_FINAL7iwlm.mp3 Predictable Sales with Ken Lundin LifeBlood ENGAGE:  We talked about the desire and necessity of producing a steady stream of new customers, the danger of focusing on you versus your end user, price and value, and how to get on the path to successful [...]
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