Co-Founder & CEO

Company: Dovly, Inc.


Nirit Rubenstein is Dovly’s Co-Founder and Chief Executive Officer. She is a seasoned business executive with a record of accomplishment driving sales growth and operational excellence. Nirit’s 20-year business career has featured leadership positions at both public and private enterprises, including, Green Dot Corporation, Del Monte Foods (now Big Heart Pet Brands), and most recently as Chief Operating Officer of telecommunications provider Nextiva, Inc.

She has led organizations with over $300MM in revenue and over 400 personnel, including sales, marketing, product, finance, and engineering. Nirit earned her MBA from UC Berkeley’s Haas School of Business and her undergraduate degree from Haifa University in Israel.

She is also a decorated veteran of the Israel Defense Forces. Outside of work, Nirit enjoys exploring the hiking trails and other natural wonders of her adopted home in Arizona.